Client Servicing Manager : At Your Service

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Posted by: Raunika Sood Posted on: Wed 18 Jan 2012

A client-servicing manager is the face of an advertising agency. His responsibilities include understanding the client’s needs and expectations in terms of brand positioning and communication. His key responsibilities are managing internal workflow and developing strong partnerships with clients. Other responsibilities include liaising with the clients on all aspects of marketing communications; briefing agency departments; presenting proposals to clients; managing advertising spend bud

What's it about

A client servicing manager is the face of an advertising agency. His responsibilities include understanding the client’s needs and expectations. In fact, the advertising process begins with the client servicing person visiting the potential client for a brief. He then needs to communicate t

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Pay Off

Management trainee: Rs 5,000 to Rs 10,000 a month. An MBA can get Rs 30,000 to Rs 40,000 a month, depending on the size of the advertising agency Account executive: Rs 18,000 to Rs 20,000 a month S ...

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Clock Work

8.30 am: Get up to phone calls from clients, boss, juniors 10 am: Hold meetings with the team, brainstorming, competitor analysis, client brief 11 am: Meet up with a client, get a new brief, sit wi ...

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Skills

  • Ability to work hard and work under pressure
  • Good communication skills and team spirit
  • Good business sense

Pros & Cons

  • One does not get bored as there is something new everyday  
  • One has to travel a lot
  • High stress levels
  • Late nights

How do i get there

It’s essential to enroll for a diploma in advertising or marketing soon after graduation and before getting into the job. Alterna- tively, one can do an MBA degree before entering the adverti ...

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Colleges & URL's

.  Xavier Institute of Communication 
   http://www.xaviercomm.org/home/default.htm

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