Posted by: Raunika Sood Posted on: Wed 14 Sep 2011For a company, it means positioning itself right in the market, establishing a relationship with the media, building goodwill and remaining in the news through events/activities. A PR professional is expected to know the most effective and concise ways to achieve these goals. With increased competition in almost all sectors, the challenge is to make one’s message distinct from everyone else’s.
Posted by: Raunika Sood Posted on: Wed 14 Sep 2011For a company, it means positioning itself right in the market, establishing a relationship with the media, building goodwill and remaining in the news through events/activities. A PR professional is expected to know the most effective and concise ways to achieve these goals. With increased competition in almost all sectors, the challenge is to make one’s message distinct from everyone else’s.
Pay Off
In the communications industry, PR is one of the best paying fields. A top ad agency may offer Rs 8,000 a month to start with, whereas a top PR agency would offer Rs 15,000 or so to a beginner. ...
In the communications industry, PR is one of the best paying fields. A top ad agency may offer Rs 8,000 a month to start with, whereas a top PR agency would offer Rs 15,000 or so to a beginner. A PR professional can open his/her agency and if they get some top clients, the fees can run into lakhs.
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