PR Manager: In a Relationship !!

Suggest a Career

  • Pay Off I Want To
  • Earn
  • Clock Work
Posted by: Raunika Sood Posted on: Wed 14 Sep 2011

For a company, it means positioning itself right in the market, establishing a relationship with the media, building goodwill and remaining in the news through events/activities. A PR professional is expected to know the most effective and concise ways to achieve these goals. With increased competition in almost all sectors, the challenge is to make one’s message distinct from everyone else’s.

What's it about

Public relations is defined as the art of communication. For an individual, it means highlighting his/her qualities and achievements and making the right contacts to further his/her career.

Pay Off

In the communications industry, PR is one of the best paying fields. A top ad agency may offer Rs 8,000 a month to start with, whereas a top PR agency would offer Rs 15,000 or so to a beginner.  ...

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Clock Work

9am: Reach office and check the day’s plan
10am: Discuss promotions 
Noon: Work on press releases to be sent out
1.30pm: Break for lunch
2.30pm: Brainstorm or meet/call ...

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Skills

  • A natural inclination to mix with people
  • Good grooming and language skills
  • Drive to excel in the field and stay updated on current events 
  • Patience and per ...

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Pros & Cons

  • Exposure to various fields 
  • Self-development by learning different skills

How do i get there

Several institutes offer courses in public relations. Five colleges under Delhi University offer BA (Hons) in journalism that has a paper on public relations and advertisement.

Colleges & URL's

Delhi College of Arts and Commerce, Kalindi College
Kamala Nehru College
Lady Shri Ram College for Women
Maharaja Agrasen College
Indian Institute of Mass Communication, Delhi

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