What is BBA?

Generally awarded after three to four years of full-time study, Bachelor of Business Administration (BBA) is a bachelor’s degree that allows students to learn different nuances, fundamental principles, theoretical facets and practical applications of commerce and business administration. Considering various specialisations, BBA degree focuses on readying students for higher studies or helping them to explore a range of career avenues after the successful completion of their respective courses.

Aimed at helping BBA aspirants to clarify some of their doubts, here is a detailed narrative of what they need to know before seeking admission to a BBA college, institute or university:

Skill Sets Required for BBA

Bachelor of Business Administration aims at inculcating certain skills in students so that they can imbibe or learn the basics, theoretical aspects, practical implications and advanced applications of peculiar BBA specialisations. Nonetheless, BBA aspirants need to have a set of inherent skills that would further make the learning process easier for them.

Effective Communication

Problem-solving Attitude

Interpersonal Skills

Time Management Skills

Organisational Skills


Decision Making

Peer Learning

BBA Eligibility Criteria

Candidates who have completed their 10+2 education from a recognised board are eligible for taking admission in the BBA program. While some universities and colleges expect the students to have at least 60 percent scores in the higher secondary exam, others press for a minimum 50 percent.

ITM is a student driven college

By Ahbab Ansari (Class of 2018) , 7 hours, 36 minutes ago
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The college provides you with lots off opportunities & lots of extra curricular activities in the first year. The teachers are good in marketing, the faculty makes use of digital presentations to explain the concepts and topics to the students. The visual comprehension of the topics leads to a better understanding and easy grasping of the topics by the students. But the drawback is internship program of this college has. The internship is for 5 months & is totally a waste of time and waste of energy, because No company is ready to hire interns for five months and it's a torture for the interns and the company.

Average college

By Ishpreet Singh (Class of 2018) , 7 hours, 56 minutes ago
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The college is average in terms of infrastructure and facilities provided. The fees is very high because of which I would suggest you to opt for a different college. The USB of this college is it's IIP program which provides 5 months internship. The placements are great.

Great exposure available at your footsteps

By Anonymous , 18 hours, 19 minutes ago
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The faculty we have today are very experienced not only in studies but in corporate world also. Most of them have minimum experience of 15 years consisting both corporate and educational field. We are studying with professors with business opportunities. It helps an individual to understand the practical environment of today's corporate world.

BBA Admission Criteria

Undeniably, one of the most popular undergraduate programs, Bachelor of Business Administration course has a predefined admission process, which some students are never too sure about and hence, calls for rectification or clarification. Right from cracking a common entrance exam to college allocation, the process is a lengthy one that branches out into various steps:

College Specific Tests / Examination

Instead of selecting candidates for various BBA courses through national or state level common entrance tests, universities across India conduct their own entrance examinations. Here is a list of specific tests conducted by some universities that are quite popular among BBA aspirants:

Joint Management Entrance Test (JMET)

Guru Gobind Singh Indraprastha University Common Entrance Test (GGSIPU CET)

GITAM University Admission Test

Colleges affiliated to these universities base their decision of enrolling aspirants into specialised courses on the scores they get in particular colleges/universities specific tests.

Counselling and College Allocation

After clearing college/university specific exams, BBA aspirants do need to appear in counselling sessions conducted by various colleges affiliated to particular universities. Based on the cut-off limit, only the top ranked candidates get admission into their preferred courses and specialisations. 

Duration, Delivery Type & Fee Structure


Fee Structure


Full-Time BBA

2.5 to 15 Lakhs

3 years (six semesters)

Part Time

20K to 5 Lakhs

3 years to 4 years (six semesters)

Distance Education BBA /Part Time

10K to 1.5 Lakhs

3 years to 4 years (six semesters)

Online / E-Learning BBA

22K to 50K

3 years to 4 years (six semesters)


BBA (Human Resource Management)

Aimed at providing essential knowledge of strategic and operational aspects of organisations, BBA in HRM is becoming popular among BBA aspirants for all the right reasons
Syllabus BBA (Human Resource Management) course has Business Economics, Business Accounting, Organizational Behaviour, Financial Management, Business Statistics, International Business and Employment Laws as its core subjects.
Job Prospects  After successful completion of their BBA (HRM) course, students can occupy positions of Human Resources Generalists, Employee Training Program Officers, Welfare Officers, Human Resources Development Specialists and Recruitment Officers.

BBA (Marketing Management)

BBA Program in Marketing Management focuses on enabling students with essential theoretical and practical knowledge that could eventually help them understand changing customer preferences, tastes, business environment and levels of market competition as well.
Syllabus  A rigorous blend of advertising, sales, marketing electives and consumer behaviour, the syllabus of Bachelor of Business Administration course in Marketing Management further includes BBA subjects like Business Accounting, Business Communication, Marketing Management, Research Methodology, Financial Management, Corporate Tax Planning, Business Policy & Strategy and Financial Derivatives. 
Job Prospects  Those desirous of becoming Marketing Research Analysts, Sales Executives, Marketing Executives, Customer Relation Executives, E-Marketing Executives, Direct Marketing Executives and Business Development Executives cannot ask for a better degree course than a BBA in Marketing Management.


BBA (Finance & Accounts)

In order to provide a profound understanding of financial and accounting principles, Bachelor of Business Administration in Finance & Accounts program has always been quite popular among forward-looking and career-conscious individuals. 
Syllabus This particular BBA course allows students to study core subjects, such as Business Accounting, Business Economics, Business Communication, Consumer Behaviour & Market Research, Business Statistics, Corporate Tax Planning, and so on.
Job Prospects  BBA in Finance & Accounts is just the ideal course for those who would love to occupy key positions, such as Financial Controllers, Stock Analysts, Investment Banking Associates, Commodity Analysts, Investment Advisors and Assistant Business Consultants.


BBA (Logistics Management)

Consisting of an elective stream selected from business management, operations management, marketing or management and a major stream, BBA in Logistics Management helps students explore the logistics aspect and its overall marketability. These particular BBA course details include:
Syllabus  Students looking forward to pursuing this particular area of specialisation would learn both basic and advanced tenets of Business Economics, Business Computing, Logistics & Supply Chain Management, Human Resource Management, Multimodal Transportation, ERP, Logistics Information System and Supplier Relationship Management.
Job Prospects  BBA (Logistics Management) students have no dearth of career prospects as some of worth exploring positions include Sourcing Managers, Warehousing & Distribution Officers, Logistics Management Specialists, Operation Managers and Vendor Development Managers.


BBA (E-Commerce Marketing)

The undergraduate program in E-commerce marketing provides essential management and technical knowledge of legal aspects of e-commerce, e-business, and online marketing
Syllabus  As program electives, some of the subjects taught to BBA (E-Commerce Marketing) students include Retail Marketing, Online Marketing, Mercantile Law, Food Retailing and Mall Management. The compulsory subjects include Business Accounting, Financial Management, Retail Strategy & Formats, Retail Business Analytics, Store Design & Visual Merchandising, Location Strategy and Retail Operations.
Job Prospects  The list of job opportunities and positions available for BBA (E-Commerce Marketing) graduates includes Advertising Managers, Online Marketing Managers, Business Development Managers, and so on.


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